The Craig school of business is partnering with one of America’s most well known pastry cooperation’s to give students the opportunity to create and operate business plan
The Center for Franchise Development in the Steven L. Craig School of Business and Technology at Missouri Western has partnered with Auntie Anne’s pretzel to bring a student the achievement of a lifetime, the chance to create your own operate their own business plan. Coming in the spring semester, this class allows students the opportunity to gain the knowledge that is required to be able own your own business.
This 400 level course, once classified as Applied entrepreneurship is now considered as Applied Business Ownership, and director of the Center for Franchise Development Pam Klaus spoke about the re-branding of the course.
“While the competition piece is really cool, its just a great class for all our graduates and alumni and that is also something we wanted to accomplish with the rebrand, this is essential knowledge,” Klaus said.
For the first time time in the course’s history, an Auntie Anne’s franchise will be the focal point of the students research.
“They’ve been a great partner since 2014, were happy to have them on board,”Klaus said
Based in Lancaster, Pennsylvania, Auntie Anne’s is known for its chain of pretzels companies. This year the franchise is celebrating their thirtieth year of existence. The addition of Auntie Ann’s into the the program offers more diversity for the applied business owner course.
“Its important to bring more franchises on board to make sure we keep the classes interesting and also for sustainability” Klaus said
In previous years, the registered students have studied a Rocky Mountain Chocolate Factory stores. Students get the opportunity to take the business plan into their own hands says former MWSU alum and manger at the Auntie Anne’s located in the East Hills shopping center Stephanie Tripp,
“Students create a business plan from start to finish, and then they have show the committee of judges how they will successful change the studied store,” Tripp said.
The Panel of judges consist of Steven Craig, Pam Klaus, many of the previous owners of the program and even some community entrepreneurs.
Throughout the courses history a great deal of students have benefited from this program. In fact since 2000, twenty-eight graduates have went on to open or purchase over 40 stores across the country. Students who are still interested in the program our advised to contact Pam Klaus immediately.